two men walking across a field of cows

News and Insights

Our grass-fed cows

When it comes to our herds, our cows spend most of the year outside grazing on acres of rich and plentiful grass. Due to our temperate climate with abundant rainfall, in winter they move inside and enjoy a diet of grass ensiled from the fields during summer.

‘Farmers Have Hearts’ campaign

We have joined forces with key partners to undertake research and to help encourage the hardworking farming community to prioritise their wellbeing.

Protecting water quality

We are proud to be associated with the creation of a new programme to provide one-to-one on-farm assessments to focus on water quality.

Our Open Source™ Future Farm Programme

Our Open Source Future Farm programme, run with state advisory body Teagasc, seeks to harness advancements in technology and farm practices to support farmers to make changes for a more profitable and sustainable future.

Biodiversity and Nutrient Management Planning

We understand the importance of promoting soil health and biodiversity on farms. These yield strong benefits in terms of the ecosystems on farm and optimising animal and plant performance.

Fuelling our Sports Stars

Our Avonmore #1 milk and cream brand has had a longstanding relationship with the country’s sports stars.

Community Partnerships

We form strong partnerships with many charitable events and organisations throughout our communities.